One Plus Years, a Startup, and a lot of Dreams


“Best startup generally come from somebody needing to scratch an itch”

Michael Arrington

(Founder Techcrunch)


A lot of strangers will come and advise us, if we try to do something that we love to do,  for example starting your dream startup. No offense to our close friends who did really cared for us.Stepping out of your comfort zone is a risk in a lot of ways. Don’t get upset, here comes some proverbs and great words said by some great people  for the rescue.For Example “A journey of a Thousand miles starts with one Step”.I know right, the same usual cliche, If you want something to happen,  go for it, follow your Guts that’s it.Now let me tell a story of three young men, who started a Startup.Please Note: It’s not that kind of story, how a small startup magically becomes a multi-billion corporate within a few years.

This is a story of a startup these three young men started, and how did they complete one year, how they feared their hindrances, how they tried to find happiness at little things.Let’s call these guys A, B, and C, for three years they worked in the same place, first A joined followed by B and C, they get to know each other and came to know, they don’t have anything in common.It was fruitful three years filled with happiness, awesome designs, and abstracted ideas.

As time passed they started to sense something is not right, same table same computer yet they enjoyed the total atmosphere, but still something is missing.So A, B, and C accidentally stumbled over each other one day with this thought, and with an ecstasy of a moment, they shared their thoughts and did hit a chord. So with fewer resources in their hand a head full of dreams (Coldplay) they decided to found their own firm. Many names came through “Three Monkey’s ” was the best, considering their inhibitions, but yet they decided to call it “BrandMills”, the meaning is simple even though it sound sophisticated, it means a  place where you can give your brand an interesting avatar, not bad huh?.

Planning their startup


So their firm got a name, what’s the next step, obviously office space right, Nah they thought of traveling instead. It was 2 in the  morning, somehow they arranged their dirty clothes, and called it packing.

Day 1: They lodged a bus  to Alappuzha (A tourist place in India where a lot of foreigners visit, and yell wow at everything).

Day 2: They roamed through the beaches and backwaters.

Day 3: They called their home office!

Well, obviously they got their first project, and many followed, and  they lived Happily ever After.

No!  This is not a fairy tale to finish it that way, first pay which followed  by bills and necessities, electricity, internet “FOOD” travel, “BEERS”. But projects did follow money did follow along with above-mentioned needs.

It was a tear-filled  and emotion-filled night, the day they got their first pay, they thanked God for making their lives beautiful and awesome, they were sky high with their dreams (hope it was something else) they hugged each other and danced with joy, yeah and  a lot of crappy stuff  like that, Napkins anybody?

As they flowed along with their fate and designs, they ended up with a record of a decent number of projects and a decent office, plus 4 employees.

Now let’s get serious, They themselves don’t call a success nor a failure, and they won’t be a failure, their designs are dearer to many, they try to bring an awesome working culture where no one is an employee, just friends who work together to make something good. A good design comes from a naive mind since a design is always pious.

When they are done with a good deal, they set a plan, like eating out or a small trip to nearby hill stations, including  all employees, I mean Friends.

The first rule to follow in a design firm never deliver the final design without getting the full payment.

As a startup, they kinda did that, and some certain clients after getting the final designs, said a cruel joke straight in their face “We can’t pay, We are so happy we made a fool out of you”. Well, I wanted to scream their names here, but they  didn’t allow me (ethics (crap)).

They don’t want to get comfort, they want to fight every day (thanks to Mind shift inspirational videos). They are still fighting, they are going to make a big name for their firm, some day they dream of featuring their story in Forbes Magazine, it may happen you know (Don’t smirk).

Their travel has started, and  it is still in it’s’ prime, they have miles to cover. Success doesn’t bear a definite meaning, sometimes it is an illusion made by some, to make us believe  that success is all about acquiring what other’s can’t, to an extent it is true but that doesn’t make you a leader. They want to explore new routes, and as a startup only fewer numbers of people know them, your label as a startup will change when you can show some attitude towards the client, trust me it’s not arrogance it’s confidence with a touch of haughtiness (all they want to make is hell lot of money, trust me).

"This was on a beautiful morning at Kolukkumalai in Kerala. Surrounded by misty clouds, sprawling tea plantations and a refreshing breeze, it was definitely worth riding all night from Kochi."

Featured image, and image no.1: courtesy

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